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Canadian Christian News Service FAQ

 

Who should use the Edit & Enhance option?

The Edit & Enhance option is for organizations that have a writer who understands how to craft a press release that connects with media, and who just needs an experienced edit and polish of the release prior to sending it out. 

Who should use the Start From Scratch option? 

The Start From Scratch option is for organizations that have limited experience with press releases and media engagement, or who don’t have a writer on staff with a media relations skill set. In this case, we use our media relations and communications experience to work with you to craft the release you need, in a way that connects with the media outlets you want to reach.

What should I do if I need more assistance than the Start From Scratch option? 

If you and your organization want more media relations help, or want to understand how PR and Media Relations play into your marketing and communications goals, contact the experienced team at Graf-Martin Communications and book a complimentary 15-minute consultation.  

Who will be reviewing or writing my press release? 

A marketing and publicity professional on the Graf-Martin team will edit, polish or write your press release from scratch, depending on the option you choose. 

What is a press release? 

A press release is a short, compelling statement written by a public relations professional for the purpose of sharing information with members of the news media.